- May 28, 2005
- Posted by Marc
Multi-Million Dollar Leo Burnett Campaign Brilliantly Hijacked in Chicago
src="http://www.woostercollective.com/images2/daleyjam.jpg" />
A group of concerned citizens in Chicago have hijacked
a massive multi-million dollar ad campaign launched recently by the Leo Burnett
Agency. The campaign, which was designed for the Chicago Housing Authority has
been redesigned into a blistering critique of Chicago’s public housing policy
and privatization practices.
The group has installed over a dozen
huge format bus shelter ads, put up thousands of ads on the trains, printed a
newspaper of information and reproductions of the flipped ads, and put up a mock
website for the Chicago Housing Authority.
You can check their
website,
href="http://www.chicagohousingauthority.net">http://www.blogger.com/www.chicago
housingauthority.net for more info.