For the last couple of weeks, we’ve been thinking a lot about the intersection between street art, graffiti, and brand advertising. Opinions about whether brands and graffiti and street art can (or should) co-exist vary from one end of the spectrum to the other.
So an idea we have is to put together a group of informal and relaxed meetings and get togethers where brand managers, creatives at advertising agencies, designers, can meet with a group of graffiti and street artists informally over beers and share their thoughts, ideas, and vision for how both brands and artists can mutually benefit.
For us, the successful campaigns happen when brands get the details right. When they listen to, and respect, the audience that they are marketing to. When people get together and share ideas, good things happen. It’s in conference rooms and presentation sessions that things seem to get fucked up. So our idea is to keep it chill and relaxed - sort of an “unconference” - a discussion - on creativity, brand advertising, and street art.
We know that not only a ton of artists hit the site each day, but also a ton of creative execs and brand managers. If you’re interested in participating in the dialogue, let us know. We don’t know yet exactly what the format for the discussion will be, but most likely the first session will be at our flat in New York. If it works out well, we’ll also do them in cities like LA, London, Paris, etc so let us know if you are interested, even if you are not in New York.
If you’re interested in particpating some how, shoot us an email at firstname.lastname@example.org (When you send us an email, tell us a bit about yourself - what you do, what city you’re in, etc)